What These Logos Really Mean
WHAT THESE LOGOS REALLY MEAN
At Detour.Store, every logo is a line in the sand.
The red circle and slash say one simple thing: “Not this. Not anymore.”
Here’s the short version of what each design stands for — so you can wear the message that fits you best
TRUSK
Short version:
Power shouldn’t be bought, and it shouldn’t be worshipped.
What it means:
Trusk calls out the mix of fame, money, and influence that tries to stand above everyone else.
It’s a reminder that no one is bigger than the people they serve.
TRUTIN
Short version:
Truth comes before team.
What it means:
Trutin is for people who won’t bend the facts to protect anyone’s image.
It says loyalty has limits — and truth is the line
PROJECT 202FIVE
Short version:
The future doesn’t belong to hidden agendas.
What it means:
Project 202five pushes back on quiet plans made out of sight.
It’s a statement that everyday people, not playbooks, should shape what comes next.
THIRD TERM
Short version:
Limits matter.
What it means:
Third Term is a stand for rules that don’t move and lines that don’t shift when it’s convenient.
It’s a clear message: no extensions, no exceptions.
CREEP STATE
Short version:
Power grows when nobody’s looking.
What it means:
Creep State calls out slow, subtle overreach — the kind that slides in quietly and stays. It’s worn by people who pay attention and refuse to pretend they don’t see it
WHY THE RED CIRCLE & SLASH?
It’s the universal “No” sign — simple, direct, and understood everywhere.
On each design, it marks the thing you refuse to normalize or ignore.
WEAR YOUR LINE IN THE SAND
Every Detour.Store logo is more than artwork.
It’s a choice:
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What you won’t accept
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What you won’t stay silent about
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What you want the world to know when you walk into a room
Feel it. Wear it. Own it.